Sans Normal Senem 3 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Pelago' and 'Pelago Variable' by Adobe and 'Morandi' by Monotype (names referenced only for comparison).
Keywords: ui text, body text, product design, signage, presentations, clean, friendly, modern, neutral, approachable, clarity, neutrality, versatility, approachability, rounded, open apertures, soft corners, even rhythm, high legibility.
A clean sans serif with gently rounded stroke endings and smooth, continuous curves. Strokes appear even and steady throughout, with minimal modulation and a consistent, contemporary drawing style. Capitals are simple and geometric with softened joints, while the lowercase shows open apertures and uncomplicated constructions that keep counters clear. Numerals follow the same straightforward, rounded logic, producing an overall calm, regular rhythm in text.
Well-suited for user interfaces, product copy, and general-purpose editorial or informational text where a neutral, readable sans is needed. It can also work effectively in wayfinding and presentation materials thanks to its clear shapes and even typographic color.
The tone is modern and friendly without feeling playful or stylized. Its softened geometry and open forms read as approachable and straightforward, suited to contexts where clarity should feel warm rather than clinical.
The design appears intended as a versatile, contemporary workhorse sans: restrained, highly readable, and visually softening the geometry to feel welcoming in everyday communication.
Letterforms favor simplicity over characterful quirks: bowls are round and balanced, terminals are clean, and spacing reads even in the sample paragraphs. The resulting texture is smooth and consistent, maintaining legibility at larger text sizes and in continuous reading.