Sans Superellipse Etluj 7 is a very bold, very narrow, low contrast, italic, normal x-height font visually similar to 'Peridot Latin' and 'Peridot PE' by Foundry5, 'Noison' by Lone Army, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, advertising, sporty, energetic, punchy, modern, assertive, space saving, high impact, dynamic emphasis, modern display, oblique, condensed, rounded, compact, dynamic.
A compact, oblique sans with tightly set proportions and a strong, blocky color. Strokes are thick and largely uniform, with softened corners and rounded terminals that keep the shapes from feeling harsh. Counters are relatively small and apertures tend to be narrowed, producing a dense rhythm in text. Curves and bowls lean toward rounded-rectangle geometry, while diagonals and joins are clean and crisp, reinforcing a streamlined, forward-leaning silhouette.
Best suited to headlines, posters, and branding where a dense, high-impact voice is needed. It also works well for packaging and promotional graphics that benefit from a condensed, forward-leaning sans. For longer text, it will be most comfortable at larger sizes or with generous line spacing due to its tight counters and compact rhythm.
The overall tone is fast and emphatic, with an athletic, poster-ready presence. The consistent slant and compact width create a sense of motion and urgency, making the face feel confident and attention-grabbing rather than delicate or formal.
This design appears intended to deliver maximum impact in limited horizontal space while maintaining a smooth, contemporary feel. The rounded-rectangle forms and uniform stroke weight suggest a focus on bold clarity and modern display utility, with the oblique stance adding speed and emphasis.
Uppercase forms read as sturdy and compact with minimal interior space, while lowercase maintains a clear, straightforward construction suited to short bursts of copy. Numerals follow the same solid, rounded-geometry logic, staying bold and legible at display sizes.