Sans Superellipse Abgos 7 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Maiden Sans' by Deltatype, 'Brignell Square' by IB TYPE Inc., 'Latina' by Latinotype, 'Antipod' by Octotypo, and 'Agent Sans' by Positype (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, ui labels, modern, friendly, confident, clean, approachable, approachable modernity, geometric clarity, strong emphasis, brand friendliness, rounded, geometric, compact, sturdy, open apertures.
A heavy, rounded sans with superelliptical construction that favors soft corners, broad curves, and uniform stroke weight. Counters are generous and largely round-rectangular, giving letters a compact yet very legible silhouette. Terminals are clean and mostly horizontal or vertical, with a straight-sided, engineered feel in letters like E, F, and T, balanced by smooth bowls in B, C, D, and O. Lowercase forms are simple and contemporary, with single-storey a and g and an uncomplicated, sturdy rhythm across text.
This style is well-suited to attention-grabbing headlines, brand wordmarks, and packaging where a bold, friendly geometric voice is needed. It also works for UI labels and navigation at larger sizes, where the rounded construction and open counters help maintain clarity in compact layouts.
The overall tone is modern and approachable, with a friendly softness coming from the rounded geometry while the heavy color adds confidence and emphasis. It reads as straightforward and contemporary rather than quirky, making it feel dependable and easy to trust.
The design appears intended to merge geometric clarity with softened, rounded forms to create a strong but welcoming sans. Its consistent, superellipse-based curves and sturdy letterforms suggest an emphasis on contemporary branding and clear display typography.
Round characters (C, O, Q, G) show a consistent superellipse logic, and the numerals carry the same soft-rectilinear curves, producing a cohesive voice across letters and figures. Diacritics and punctuation aren’t shown, but within the displayed set the spacing and color appear even, supporting dense settings without looking brittle.