Print Ruji 12 is a bold, normal width, low contrast, italic, normal x-height font.
Keywords: children’s materials, packaging, posters, headlines, social graphics, playful, friendly, casual, quirky, handmade, handmade warmth, cheerful tone, informal display, approachability, rounded, blobby, bouncy, chunky, soft terminals.
A chunky, hand-drawn display face with rounded, ink-filled strokes and soft, bulbous terminals. Letterforms lean slightly and vary subtly in width and contour, creating an organic rhythm rather than a strictly geometric build. Counters are open and irregular, joins are gently wobbly, and curves dominate, giving the alphabet a buoyant, almost “marker-painted” silhouette. The overall color is dark and even, with minimal internal contrast and a comfortable, medium-high readability at larger sizes.
Best suited to display settings such as posters, playful branding, packaging, children’s materials, and social media graphics where a friendly handmade voice is desired. It can also work for short blocks of text or pull quotes at generous sizes, but its irregularity and heavy strokes may feel busy in dense, small-size body copy.
The tone is upbeat and approachable, with a whimsical, kid-friendly energy and a relaxed, conversational feel. Its imperfect, hand-rendered edges add warmth and personality, suggesting spontaneity and humor rather than formality or precision.
This design appears intended to mimic an informal, hand-lettered marker style while keeping letterforms clear and sturdy. The slightly uneven contours and rounded massing prioritize warmth and personality, aiming for a fun, accessible look that feels human and unpretentious.
Capital letters are broad and simplified, while lowercase forms keep distinctive, lively shapes that help maintain character in running text. Numerals match the same soft, blobby construction, making the set feel consistent for headings and short statements.