Slab Square Guju 2 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Blame Sport' by Agny Hasya Studio, 'Gamarasa' by Differentialtype, 'Octin Sports' by Typodermic, and 'Winner' by sportsfonts (names referenced only for comparison).
Keywords: headlines, posters, signage, packaging, logos, sturdy, assertive, industrial, retro, no-nonsense, impact, robustness, legibility, display, blocky, compact, square-shouldered, high-impact, poster-ready.
A heavy, blocky slab-serif with square-cut terminals and broad, rectangular counters. The letterforms use compact proportions and a tight, even rhythm, with minimal stroke modulation and blunt joins that emphasize mass over delicacy. Serifs are thick and integrated into the stems, creating a strong, grounded baseline and a consistent, rectangular silhouette across caps and lowercase. Numerals follow the same robust construction, reading clearly with wide strokes and simplified interior shapes.
Best suited to headlines, posters, signage, and branding where bold presence and quick recognition are priorities. It also fits packaging and label work that benefits from a sturdy, retro-industrial voice, and can be effective for short blocks of text when generous spacing is available.
The overall tone is confident and workmanlike, with an industrial, vintage flavor reminiscent of signage and bold print ephemera. Its dense color and squared-off detailing project strength and straightforwardness rather than refinement or softness.
The design appears intended to deliver maximum visual authority with simple, squared geometry and emphatic slab serifs. It prioritizes strong silhouettes and consistent weight to hold up in high-contrast applications and attention-grabbing display settings.
In text, the dark typographic color and large serifs create a pronounced horizontal emphasis, while the compact counters and short apertures keep the texture solid. The design favors impact and clarity at display sizes, especially where a firm, mechanical presence is desired.