Slab Square Guju 11 is a very bold, normal width, low contrast, upright, tall x-height font visually similar to 'Blame Sport' by Agny Hasya Studio, 'College Vista 34' by Casloop Studio, 'Gamarasa' by Differentialtype, and 'Fox Ribbon' and 'Fox Sport' by Fox7 (names referenced only for comparison).
Keywords: posters, headlines, sports branding, packaging, signage, industrial, collegiate, sturdy, confident, retro, impact, ruggedness, vintage display, brand emphasis, signage feel, blocky, square-cut, compact, chunky, high-impact.
A very heavy, square-shouldered slab serif with broad, rectangular serifs and blunt, flat terminals throughout. Forms are built from simple geometric strokes with minimal modulation, producing dense, compact counters and a strong, even color on the line. Uppercase letters read wide and emphatic, while the lowercase keeps a tall x-height and sturdy, simplified joins; diagonals (A, V, W, X) are thick and stable rather than sharp. Numerals are equally blocky and engineered, with rounded-rectangle bowls and squared corners that maintain a consistent, poster-like rhythm.
Best suited to large-scale headlines, posters, and bold branding where solidity and punch are the priority. It works well for sports or campus-themed graphics, labels and packaging, and short typographic statements in signage-style layouts; for longer passages, generous sizing and spacing help preserve readability.
The overall tone is tough, utilitarian, and attention-seeking, with a familiar collegiate/athletic poster energy. It feels grounded and no-nonsense, leaning toward vintage signage and industrial labeling rather than delicate or literary typography.
The design appears intended to deliver maximum visual impact with a rugged slab-serif voice, combining simplified geometry and squared detailing to echo athletic display type and industrial lettering. Its emphasis on dense strokes, strong serifs, and sturdy proportions suggests a focus on loud, confident messaging in display contexts.
At text sizes the heavy weight and tight internal spaces create a compact texture, making it most effective where strong impact matters more than fine detail. The squared serifs and flattened terminals help maintain clarity in large display settings and reinforce a mechanical, stamped look.