Sans Normal Nobus 13 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Horas' and 'Mosafin' by Yukita Creative (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, friendly, bold, modern, playful, confident, impact, approachability, clarity, modernity, rounded, geometric, soft, chunky, compact counters.
This sans is built from broad, geometric strokes with rounded curves and firmly cut terminals, creating dense, sturdy letterforms. Round characters (O, C, G, Q) read as near-circular with generous bowls, while straight-sided forms (E, F, H, N) keep a squared, architectural feel. Counters are relatively tight in letters like a, e, s, and 8, contributing to a strong, poster-forward texture. Lowercase forms show single-storey a and g with a simple, constructed rhythm, and the numerals are heavy, highly legible, and consistent in weight with the letters.
This font is well suited to bold headlines, display typography, and short-to-medium blocks of marketing copy where impact is the priority. It works especially well for branding, packaging, signage, and social graphics that benefit from a friendly geometric voice and strong readability at large sizes.
The overall tone is upbeat and approachable, with a contemporary, no-nonsense punch. Its rounded geometry and compact counters give it a friendly, sporty energy while still feeling clean and professional. The weight and breadth project confidence and immediacy, suited to attention-grabbing messaging.
The design intention appears to be a contemporary geometric sans optimized for high-impact display use, pairing round, approachable shapes with assertive stroke mass. It aims to deliver a confident, modern tone while maintaining straightforward legibility in both uppercase and lowercase.
Spacing appears even and sturdy in text, producing a solid typographic color that holds together well at large sizes. The design balances circular forms with crisp straight cuts, which keeps the silhouette lively without becoming quirky.