Sans Normal Lybuv 3 is a very bold, normal width, low contrast, italic, tall x-height font visually similar to 'Sharp Grotesk Latin' and 'Sharp Grotesk Paneuropean' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, assertive, energetic, modern, friendly, impact, momentum, visibility, modernization, slanted, rounded, heavy, compact, punchy.
A heavy, slanted sans with broad, rounded shapes and a steady, low-contrast stroke. Curves are smooth and full, while terminals read as cleanly cut rather than tapered, giving the letters a dense, sturdy texture. Proportions lean toward a tall lowercase with generous counters for the weight, and the overall rhythm is compact and forward-leaning, with wide bowls and simplified, geometric construction across letters and numerals.
Best suited to short, high-impact settings such as headlines, posters, sports and event graphics, packaging callouts, and bold signage. It can also work for brief UI labels or promo text where emphasis and immediacy matter more than long-form comfort.
The overall tone is energetic and forceful, with a sporty, action-oriented slant that feels confident and contemporary. Its rounded geometry keeps the voice approachable, balancing impact with a friendly, accessible demeanor.
The design appears aimed at delivering maximum impact with a clean, contemporary sans structure, using a forward slant and rounded, simplified forms to communicate speed, strength, and approachability in display typography.
At display sizes the bold mass and tight internal spaces create strong silhouettes and high presence. The numerals share the same rounded, sturdy build, helping mixed text (headlines with numbers) feel consistent and cohesive.