Serif Normal Moded 3 is a regular weight, wide, very high contrast, upright, normal x-height font.
Keywords: headlines, editorial, luxury branding, posters, packaging, elegant, classical, fashion, refined, display impact, premium tone, editorial clarity, classic revival, didone-like, hairline serifs, crisp, high-waisted, tight apertures.
A high-contrast serif with sharp, hairline terminals and strong thick–thin modulation. The letterforms are relatively wide and stately, with smooth, rounded bowls and crisp vertical stress that reads cleanly at display sizes. Serifs are fine and precise rather than bracketed, giving the outlines a polished, engraved feel; joins and curves are controlled, with narrow apertures in letters like C and S that add tension. The numerals follow the same dramatic contrast and broad proportions, with thin cross-strokes and prominent, confident curves.
Best suited to headlines, subheads, pull quotes, and other display-driven editorial typography where the sharp contrast can be appreciated. It also fits luxury-oriented branding, packaging, and event materials that benefit from a refined, high-end voice. For longer text, it works most comfortably when set with generous size and leading so the hairlines and tight apertures stay clear.
The overall tone is upscale and formal, evoking fashion magazines, literary covers, and premium branding. Its contrast and sharp finishing details create a sense of drama and sophistication, while the steady upright stance keeps it composed and authoritative.
The design appears intended as a contemporary take on a classic high-contrast book-and-magazine serif: dramatic but controlled, with an emphasis on crisp finishing details and a premium, print-forward presence.
In paragraph-like settings the contrast creates a vivid rhythm, with dark verticals forming a strong texture and hairlines adding sparkle. The design feels optimized for impact and clarity in larger sizes, where the fine serifs and delicate strokes remain part of the character rather than disappearing into the background.