Sans Superellipse Ilku 7 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Address Sans Pro' by Sudtipos (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, sporty, retro, energetic, assertive, playful, impact, motion, attention, branding, display, oblique, rounded, blocky, compact, high-impact.
A heavy, oblique sans with broad proportions and softly squared curves that read like rounded-rectangle constructions. Strokes are full and even, with gently modeled joins and rounded terminals that keep the color dense without feeling sharp. Counters stay open for the weight, and many forms show flattened curves and sturdy horizontals, giving the design a compact, punchy rhythm. Figures follow the same robust, slanted construction, with simple, blocklike silhouettes and clear interior shapes.
This font is well suited to headlines, posters, and branding systems that need immediate impact and a sense of speed. It works particularly well for sports, motorsport, streetwear, and energetic consumer packaging, and it can hold up in short signage and promotional messaging where bold, slanted emphasis is desirable.
The overall tone is fast and high-impact, with a sporty, headline-forward attitude. Its rounded corners and chunky shapes add a friendly, slightly retro flavor, balancing aggression with approachability. The strong slant suggests motion and momentum, making the voice feel energetic and confident.
The design appears intended to deliver maximum punch and motion while staying clean and geometric. By combining a wide stance with rounded, superellipse-like contours, it aims for a contemporary display voice that nods to classic athletic and advertising typography.
The sample text shows strong word-shape continuity at larger sizes, where the oblique angle and wide stance create a distinctive texture. Because of the dense weight and tight interior spaces typical of this style, it will read best when given enough size and breathing room, especially in longer lines.