Sans Superellipse Jufi 2 is a very bold, wide, medium contrast, italic, normal x-height font visually similar to 'Fixture' by Sudtipos (names referenced only for comparison).
Keywords: sports branding, headlines, posters, logos, packaging, sporty, dynamic, punchy, aggressive, confident, impact, speed, athletic, modernity, branding, slanted, compact apertures, rounded corners, blocky, high impact.
A heavy, forward-slanted sans with wide proportions and rounded-rectangle construction throughout. Strokes are thick and relatively even, with softened corners that keep the forms from feeling sharp despite the weight. Counters are compact and apertures are tight, giving the letters a dense, high-impact texture. The rhythm is energetic and slightly compressed by the italic lean, with sturdy, geometric joins and squared terminals that read cleanly at display sizes.
Best suited for sports branding, event promotion, product naming, and other headline or display applications where strong impact and speed cues are desirable. It can work well on packaging and posters, and as a logo or wordmark base when a bold, kinetic presence is needed.
The overall tone is fast, forceful, and athletic—suggesting motion and urgency. Its broad stance and strong black footprint project confidence and intensity, making it feel suited to competitive or action-oriented messaging.
The design appears intended to deliver maximum visual punch with a streamlined, modern geometry and a pronounced forward slant. Rounded-rectangle forms and consistent stroke weight emphasize a robust, engineered feel while preserving legibility in large, attention-grabbing settings.
The numerals and capitals maintain a consistent, engineered geometry, and the lowercase mirrors the same blocky, rounded-corner logic for a cohesive system. The tight internal spaces and strong slant favor short, bold statements over long passages, where the dense texture can become visually heavy.