Sans Normal Semuz 7 is a light, normal width, low contrast, upright, normal x-height font.
Keywords: children’s media, packaging, posters, headlines, social graphics, friendly, playful, casual, approachable, hand-drawn, human warmth, casual branding, soft modernity, readable display, rounded, monoline, soft terminals, loose rhythm, open counters.
A rounded, monoline sans with gently irregular stroke behavior that suggests a drawn rather than engineered construction. Curves are generous and smooth, with soft terminals and simplified joins that keep forms airy and open. Proportions are relaxed and slightly variable from glyph to glyph, giving the texture a lively rhythm while maintaining clear, readable silhouettes across uppercase, lowercase, and numerals.
Well-suited to headlines, short paragraphs, and display copy where a friendly, human touch is desirable—such as children’s content, casual branding, packaging, event posters, and social or editorial graphics. It can also work for UI labels or product messaging when an approachable tone is prioritized over strict neutrality.
The overall tone is warm and informal, with a personable, conversational feel. Its slight wobble and softened geometry read as friendly and unpretentious, leaning more toward playful everyday communication than corporate formality.
The design appears intended to blend simple rounded sans geometry with a subtle hand-made looseness, creating a font that feels modern yet personable. It aims for easy legibility while adding character through softened terminals, open shapes, and a lightly irregular rhythm.
Letterforms stay clean and uncluttered, relying on open apertures and rounded bowls for clarity. The numerals match the same easygoing, rounded logic, and the sample text shows comfortable readability at larger sizes where the drawn character becomes a feature rather than a distraction.