Serif Normal Folah 7 is a bold, wide, medium contrast, italic, normal x-height font.
Keywords: editorial, magazines, book covers, posters, branding, classic, confident, formal, warm, emphasis, tradition, readability, authority, bracketed, robust, tapered, curvy, oldstyle.
A robust italic serif with compact, bracketed serifs and tapered strokes that create a steady, slightly calligraphic rhythm. The letterforms are fairly broad with generous counters and a strong rightward slant, giving words a forward, energetic texture without becoming cursive. Curves are full and rounded (notably in C, O, S, and the lowercase bowls), while joins and terminals show subtle modulation and soft bracketing rather than sharp, hairline finishes. Numerals and capitals carry the same sturdy, slightly oldstyle flavor, with rounded forms and solid, weighty presence.
Well-suited for editorial typography where an emphatic italic is needed for headlines, subheads, pull quotes, and lead-ins. It can also carry short-to-medium text passages when a traditional serif voice with extra presence is desired, and it works nicely for book covers, packaging, and heritage-leaning branding that benefits from confident slanted forms.
The overall tone feels classic and editorial, combining traditional bookish manners with a bolder, more assertive voice. Its italic attitude reads confident and expressive, suggesting heritage and formality while still feeling approachable and warm in longer phrases.
The design appears intended to deliver a traditional serif reading experience with a more pronounced italic character and a darker, sturdier color. Its shapes balance conventional text-serif construction with expressive curvature and bracketing to stay familiar while adding emphasis and momentum.
Uppercase forms keep a controlled, conventional structure while the italic shaping adds noticeable movement; the lowercase shows lively entry/exit strokes and rounded terminals that help maintain flow in text. The figures appear consistent in color and weight with the letters, supporting mixed alphanumeric settings without looking tacked on.