Sans Superellipse Fekif 13 is a very bold, normal width, low contrast, italic, normal x-height font visually similar to 'Neue Helvetica' and 'Neue Helvetica Paneuropean' by Linotype, 'Helvetica Now' by Monotype, and 'Nimbus Sans Novus' by URW Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, assertive, contemporary, dynamic, friendly, impact, motion, modernity, clarity, rounded, oblique, compact, chunky, soft corners.
This typeface is a heavy, right-leaning sans with rounded-rectangle construction and softened corners throughout. Strokes are broadly uniform with minimal contrast, and curves resolve into squarish bowls that keep counters open but compact. Terminals are clean and blunt rather than calligraphic, and the overall rhythm is tight and forward-moving, with sturdy forms and slightly condensed-looking proportions in many letters. Numerals match the same chunky, rounded geometry and read clearly at display sizes.
Best suited for headlines and short, emphatic text where its weight and slant can do the work—posters, promotional graphics, brand marks, and packaging callouts. It also fits sports and tech-adjacent visuals that benefit from speed and solidity, while longer paragraphs may feel dense due to the heavy, compact forms.
The overall tone is energetic and confident, with a sporty, performance-oriented feel. Its rounded geometry keeps it approachable and modern, while the strong mass and slant add urgency and momentum. The result feels contemporary and punchy without becoming aggressive.
The design appears intended to deliver a bold, modern italic voice built from rounded-rectangular shapes—prioritizing impact, clarity, and a sense of motion for display-driven typography.
Round letters like O/Q and bowls in B/P/R show the superelliptical, squared-off curvature that gives the design its signature texture. The lowercase maintains a solid, utilitarian stance with simple joins and clear silhouettes, supporting quick recognition in headlines.