Sans Normal Oblan 2 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Laca', 'Laca Pro', and 'Laca Text' by Nova Type Foundry (names referenced only for comparison).
Keywords: headlines, posters, logos, packaging, signage, bold, friendly, confident, playful, retro, impact, approachability, clarity, display, rounded, soft corners, chunky, compact counters, high impact.
A heavy, rounded sans with broad proportions and compact interior spaces. Strokes are consistently thick with smooth, bulbous curves and minimally modulated joins, giving letters a sturdy, softened silhouette rather than sharp geometry. Terminals are largely blunt and clean, and the overall rhythm is blocky and stable, with counters kept tight in forms like a, e, s, and g. Numerals follow the same robust construction, reading clearly with large outer shapes and simplified internal detail.
Best suited to headlines, posters, logos, packaging, and bold UI or signage where immediate impact is needed. It performs especially well at medium to large sizes, where the rounded shapes and compact counters remain clear and the weight can be used to anchor layouts.
The tone is upbeat and approachable, projecting confidence without feeling severe. Its rounded massing and softened edges lean toward a friendly, slightly retro sensibility that feels energetic and attention-grabbing.
The design appears intended to deliver maximum visual presence with a friendly, contemporary feel, pairing simplified rounded forms with strong, stable proportions for clear display typography.
In text, the strong weight and tight counters create a dark typographic color, favoring short bursts over extended reading. The mix of broad curves and squared-off terminals produces a pragmatic, sign-like clarity with a playful softness.