Slab Contrasted Bubu 2 is a bold, wide, medium contrast, italic, normal x-height font visually similar to 'ITC Bookman' by ITC and 'Bookman Old Style' and 'Bookman Old Style Paneuropean' by Monotype (names referenced only for comparison).
Keywords: headlines, posters, editorial, packaging, branding, vintage, confident, collegiate, dramatic, display impact, retro flavor, emphasis, brand voice, print presence, bracketed, slab serif, inclined, sturdy, rounded terminals.
A heavy, right-leaning slab serif with sturdy stems, bracketed slabs, and softly rounded joins that keep the weight from feeling harsh. Counters are generous and the overall color is dense, with clear thick-to-thin modulation that shows most in curves and diagonals. Proportions read slightly expanded with a stable baseline rhythm; the lowercase is compact with a normal x-height and pronounced, ball-like terminals on letters such as a, f, and j. Figures are full and chunky, matching the letterforms with consistent stroke mass and serif treatment.
Best suited to headlines, deck copy, and short blocks where its dense color and expressive terminals can work as a feature. It can also serve for branding, labels, and packaging that want a heritage or retro-leaning voice, and for editorial pull quotes where strong emphasis is needed.
The tone is assertive and classic, evoking vintage display typography with a polished, print-forward sensibility. Its slanted posture and heavy slabs add momentum and emphasis, giving text a confident, slightly theatrical feel that suits attention-grabbing messaging.
The design appears aimed at delivering a bold, traditional slab-serif presence with an energetic italic voice, balancing solidity with expressive curvature. It prioritizes impact and character for display typography while keeping letterforms cohesive enough for short-to-medium reading lengths.
The italic construction is integrated rather than simply slanted, with calligraphic-like terminals and lively diagonals that add texture in longer lines. Uppercase forms stay compact and sturdy, while the lowercase introduces more personality through curved strokes and prominent terminals, creating a dynamic headline rhythm.