Sans Superellipse Jumu 7 is a very bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, industrial, sporty, assertive, retro, impact, strength, branding, rounded corners, squared curves, blocky, compact, stencil-like counters.
A heavy, block-built sans with rounded-rectangle geometry and squared curves throughout. Strokes are thick and confident with visibly tightened apertures and compact internal counters, giving letters a dense, poster-ready texture. Many joins and terminals end in crisp, flat cuts, while corners are consistently softened, producing a superelliptical feel rather than purely circular rounds. The uppercase is tall and commanding; the lowercase follows the same rigid construction with sturdy stems, short shoulders, and minimal calligraphic modulation, keeping the overall rhythm uniform and punchy.
Best suited to headlines and short-form display text where mass and silhouette do most of the work—posters, sports and esports identities, bold packaging, and attention-grabbing signage. It can also serve as an impact accent in UI or editorial layouts when used sparingly and given enough size and spacing to maintain clarity.
The font conveys a tough, no-nonsense energy with a slightly retro-industrial flavor. Its compact shapes and squared rounding feel utilitarian and engineered, suggesting strength, impact, and straightforward messaging rather than delicacy or warmth.
Likely designed to deliver maximum visual impact through compact counters, squared rounding, and uniform, engineered letterforms. The construction prioritizes strong silhouettes and a consistent, industrial rhythm that holds up in bold branding and display applications.
Distinctive, narrow-ish openings in letters like C/S and compact bowls in B/D/P/R increase the sense of density at display sizes. Numerals follow the same rounded-rectangle logic, reading as sturdy and sign-like with strong silhouettes and minimal interior space.