Sans Normal Atbab 2 is a regular weight, normal width, low contrast, upright, normal x-height font visually similar to 'Moniak Sans' by Design Komando, 'Malva' by Harbor Type, 'Aestetico' by Latinotype, and 'Jasan' by Storm Type Foundry (names referenced only for comparison).
Keywords: ui text, body text, product labels, signage, presentations, neutral, modern, clean, friendly, utilitarian, clarity, versatility, legibility, system use, neutrality, grotesque, open apertures, even rhythm, rounded terminals, unobtrusive.
A clean sans with straightforward construction and gently rounded curves. Strokes stay even and steady, with minimal modulation and smooth joins. Round letters like O/C read as near-circular with open, generous counters, while verticals and horizontals maintain a calm, consistent rhythm. Terminals are mostly plain and contemporary, with subtle softening rather than sharp cuts, giving the face a tidy, readable texture across both uppercase and lowercase.
This font performs well for general-purpose typography: UI labels, dashboards, and product interfaces where consistent rhythm and clean shapes aid scanning. It also suits short-to-medium body copy, informational print, packaging, and straightforward signage that benefits from open counters and an unobtrusive voice.
The overall tone is neutral and contemporary, designed to get out of the way while still feeling approachable. Its smooth curves and open shapes keep it from feeling overly technical, making it suitable for everyday communication where clarity and restraint are the priority.
The design appears intended as a versatile, contemporary sans for broad everyday use, prioritizing legibility and a calm typographic color over distinctive display effects. Its restrained detailing suggests it’s meant to integrate easily into systems and layouts without drawing attention away from content.
Lowercase proportions feel balanced and workmanlike, with clear separation between similar shapes (for example, the digit 1 is a simple vertical form, while 0 is fully rounded). The numerals align stylistically with the letters and maintain the same understated, even color in text.