Sans Other Logaf 18 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, logos, branding, playful, friendly, retro, chunky, cheerful, approachability, display impact, brand character, retro flavor, high readability, rounded, soft corners, heavy terminals, geometric, compact.
A chunky, rounded sans with heavy strokes and softly squared corners. Counters are generous and often near-circular (notably in O, o, and 0), while many joins and terminals are blunt and slightly bulbous, giving the shapes a cushioned feel. Curves are smooth and consistent, and diagonals (V, W, X, Y) are wide and weighty, maintaining the same robust color as the verticals. Lowercase forms are compact with sturdy stems; dots on i and j are circular, and the overall rhythm reads as solid, even, and highly legible at display sizes.
Best suited to headlines and short bursts of text where its thick, rounded shapes can read clearly and project personality. It works well for posters, packaging, brand marks, storefront or event graphics, and playful digital UI moments like buttons, badges, and splash screens.
The tone is upbeat and approachable, with a distinctly retro, sign-painter friendliness. Its rounded geometry and thick presence feel informal and welcoming, suggesting pop graphics, kids’ media, and optimistic branding rather than austere editorial work.
The design appears intended to deliver a bold, friendly display voice through simplified geometry, rounded corners, and consistent stroke mass. Its quirky details and sturdy proportions prioritize instant recognition and a memorable silhouette for branding-led typography.
Several glyphs show intentionally idiosyncratic construction—such as a single-storey a, a looped g, and a q with a pronounced descender—adding personality without becoming decorative. Numerals are full-bodied and highly graphic, with an especially strong 8 and 9 that emphasize the font’s rounded, poster-like silhouette.