Serif Flared Tohu 3 is a bold, wide, medium contrast, upright, tall x-height font visually similar to 'Giga Sans' by Locomotype and 'Loew', 'Loew Next', and 'Loew Next Arabic' by The Northern Block (names referenced only for comparison).
Keywords: headlines, editorial, posters, packaging, branding, assertive, classic, formal, authoritative, impact, readability, heritage tone, premium feel, strong voice, flared terminals, bracketed serifs, high legibility, solid color, open counters.
A robust serif with flared stroke endings and compact, bracketed serifs that read as crisp wedges rather than slabs. Strokes are heavy and steady with moderate contrast, producing a strong, even texture in lines of text. Proportions are generous and slightly expanded, with a tall x-height and large, open counters that keep forms clear at display sizes. Curves are smooth and round, while joins and terminals have a subtly sculpted, calligraphic flare that adds refinement without looking delicate.
Well suited to headlines, magazine/editorial typography, and prominent pull quotes where a strong serif voice is needed. It can also work for branding, packaging, and titling systems that want classic credibility with extra impact, especially at medium-to-large sizes.
The overall tone is confident and editorial, combining classic bookish cues with a modern, muscular presence. It feels authoritative and polished—more institutional and headline-driven than playful—while the flared finishing details add a hint of craft and warmth.
The design appears intended to deliver a traditional serif structure with amplified presence: wide proportions, a tall x-height, and substantial weight for immediacy, paired with flared terminals to keep the forms elegant rather than blunt.
In the sample text, the weight and width create a dense, impactful typographic color that holds together well across mixed case. Numerals appear sturdy and highly readable, matching the letterforms’ firm stance and consistent finishing.