Sans Normal Ommiw 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Aspira' by Durotype, 'PT Sans Pro' by ParaType, and 'PTL Notes Soft' by Primetype (names referenced only for comparison).
Keywords: headlines, posters, branding, signage, packaging, confident, modern, friendly, utilitarian, punchy, impact, approachability, clarity, modernity, versatility, rounded, geometric, clean, compact, high legibility.
A heavy, rounded sans with geometric construction and smooth, continuous curves. Strokes are uniform and sturdy, with broad counters and open apertures that keep the shapes readable at display sizes. Curved letters like C, G, O, and S are built from near-circular forms, while verticals in H, N, and U feel straight and stable. The lowercase has a compact, efficient rhythm with single-storey a and g, short-to-moderate extenders, and a generally even color across words and lines.
Best suited to short-to-medium text at large sizes where its heavy, rounded forms can deliver impact—headlines, posters, brand marks, packaging callouts, and signage. It can also work for UI labels or buttons when a strong, friendly emphasis is needed, especially where clarity at a glance is important.
The tone is direct and contemporary, with a friendly softness coming from the rounded curves and generous inner shapes. It reads as confident and approachable rather than technical or ornamental, giving headlines a clear, no-nonsense voice with a bit of warmth.
The design appears intended as a versatile, high-impact rounded sans for contemporary communication: simple geometry, sturdy strokes, and clear counters aimed at fast recognition and strong presence in display typography.
Round punctuation and dots (notably the i and j) reinforce the geometric feel. Numerals are similarly weighty and simple, with clear silhouettes suited to large sizes. The overall spacing and proportions support dense, impactful setting without looking cramped.