Sans Normal Vemen 8 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Futura Now' by Monotype, 'Futura PT' by ParaType, 'Paneuropa 1931' by ROHH, 'Mohn' by Ryan Keightley, 'Futura TS' by TypeShop Collection, and 'URW Geometric' by URW Type Foundry (names referenced only for comparison).
Keywords: branding, packaging, posters, headlines, social media, friendly, casual, playful, approachable, soft, approachability, energy, informality, softness, display impact, rounded, humanist, bouncy, informal, smooth.
A rounded, slanted sans with thick, even strokes and softly finished terminals. Curves are generous and circular, with minimal contrast and a steady, handwritten-like rhythm rather than rigid geometry. The capitals are compact and slightly condensed in feel, while the lowercase stays open and legible, with simple single-storey forms and a clean, uncluttered silhouette. Figures share the same smooth, heavy construction, with round counters and a consistent, ink-like weight across the set.
Well suited to short-to-medium display text where a friendly, approachable personality is needed—brand marks, packaging callouts, posters, and promotional headlines. It also works for social graphics and UI accents where a rounded, informal tone helps reduce stiffness, though its heavy weight and slant suggest using it more for emphasis than long reading.
The overall tone is warm and personable, leaning toward an upbeat, conversational voice. Its rounded shapes and forward slant give it an energetic, friendly character that feels informal and welcoming rather than technical or corporate.
The design appears intended to deliver a bold, approachable voice through rounded construction and an easygoing italic motion. It prioritizes warmth, smoothness, and quick recognition over strict neutrality, making it feel like a contemporary, friendly display sans.
The italic slant is built into the design rather than applied mechanically, giving diagonals and joins a natural flow. The heaviest visual moments come from rounded bowls and shoulders, which helps the font read confidently at display sizes while keeping a soft, non-aggressive texture.