Sans Normal Orbis 11 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Myriad' by Adobe, 'Engrez' by Indian Type Foundry, 'Avenir Next Paneuropean' by Linotype, and 'Fact' by ParaType (names referenced only for comparison).
Keywords: headlines, branding, posters, packaging, signage, friendly, confident, modern, approachable, punchy, impact, approachability, clarity, modernity, rounded, soft corners, geometric, sturdy, clean.
A heavy, rounded sans with compact proportions and broad, even strokes. Curves are smooth and generous, with softly blunted terminals that keep the texture friendly rather than sharp. Counters are relatively small but remain open, and the overall rhythm is steady and blocky, producing a dense, high-impact color on the page. Uppercase forms feel solid and slightly wide, while lowercase shapes keep simple, contemporary constructions with minimal modulation.
Best suited to headlines, short blocks of copy, and display settings where a bold, friendly presence is desired. It works well for brand marks, packaging fronts, wayfinding/signage, and promotional graphics where quick recognition and a contemporary feel matter more than delicate detail.
The font conveys a warm, straightforward tone—confident and contemporary without feeling cold. Its rounded geometry reads friendly and accessible, making it feel suitable for upbeat branding and clear, uncomplicated messaging.
The design appears intended as a modern, approachable display sans: geometric foundations, rounded finishing, and sturdy proportions aimed at producing strong impact and consistent legibility across attention-grabbing sizes.
At large sizes the letterforms show a strong, poster-like presence, while in text the dense weight creates an assertive typographic voice. The numerals match the letters in mass and roundness, supporting a cohesive headline system.