Print Urruj 1 is a regular weight, narrow, medium contrast, upright, normal x-height font.
Keywords: kids branding, packaging, posters, social graphics, headlines, playful, friendly, casual, quirky, handmade, hand-lettered feel, approachability, informal clarity, lively texture, rounded, bouncy, monoline-ish, soft terminals, loose rhythm.
A casual, hand-drawn print style with rounded forms and slightly uneven stroke behavior that mimics marker or brush-pen lettering. Strokes are generally smooth with soft, blunted terminals and occasional thick-to-thin shifts, giving a lightly organic texture without becoming rough. Letterforms are narrow overall but vary in width from glyph to glyph, with a bouncy baseline feel and gently irregular curves that keep the texture lively. Counters are open and clear, and the figures match the same informal, simplified construction as the letters.
Well-suited for short to medium text where an informal voice is desired, such as kids-oriented branding, playful packaging, event posters, and social media graphics. It can also work for headings and callouts in editorial or presentation settings where warmth and approachability matter more than strict typographic uniformity.
The font reads cheerful and approachable, with a spontaneous, doodled quality that feels personal rather than polished. Its relaxed rhythm and rounded shapes convey friendliness and a lighthearted tone, making text feel conversational and human.
The design appears intended to capture the feel of quick, confident hand lettering in an unconnected print style, balancing readability with a personable, imperfect texture. Its narrow footprint and lively proportions suggest a goal of fitting compactly while still projecting a friendly, expressive tone.
Uppercase shapes lean toward simple, sign-like constructions, while lowercase forms add more personality through loops and soft bends, creating a casual mixed-case color. The overall consistency is intentionally imperfect, maintaining legibility while preserving a hand-made charm.