Sans Normal Koraw 15 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'Apres' by Font Bureau, 'Whitney' by Hoefler & Co., 'Neue Frutiger Cyrillic' by Linotype, 'Morandi' by Monotype, 'Belle Sans' by Park Street Studio, and 'Phoenica Std' by preussTYPE (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, packaging, sporty, dynamic, confident, modern, punchy, emphasis, motion, modernity, impact, oblique, geometric, rounded, clean, compact.
This is an oblique sans with sturdy, even strokes and smoothly rounded curves. Letterforms lean consistently to the right, with compact proportions and relatively tight internal counters that keep the texture dense. Bowls and rounds (C, G, O, Q) read clean and geometric, while terminals are mostly blunt and straightforward rather than tapered. The lowercase shows a single-storey a and g, a rounded-dot i, and a simple, open e, contributing to a contemporary, utilitarian rhythm. Numerals are similarly solid and compact, matching the overall weight and slant for cohesive text color.
It performs well in headlines, poster typography, and brand marks where a forceful, energetic voice is needed. The compact, geometric construction also suits packaging callouts, sportswear or athletic branding, and prominent UI labels where emphasis and quick recognition are priorities.
The combination of heavy weight and forward slant creates a sense of motion and urgency. It feels assertive and energetic, with a contemporary tone that reads as practical rather than decorative.
The design appears intended to deliver a modern, high-impact sans with a built-in sense of speed. Its consistent slant, sturdy construction, and simplified lowercase shapes suggest a focus on clarity and punch in contemporary display settings.
Overall spacing appears balanced for display-to-short-text use, producing a strong, uniform silhouette. The oblique angle and compact counters can increase impact at larger sizes, while also creating a darker text color in longer lines.