Sans Normal Amlih 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Massilia' by Blaze Type, 'Articulo' by Gilar Studio, 'Catesque' by Gumpita Rahayu, 'Associate Sans' by Indian Type Foundry, and 'Babel Sans' by S6 Foundry (names referenced only for comparison).
Keywords: ui text, app design, web headings, signage, packaging, modern, neutral, friendly, tech, legibility, versatility, modernity, clarity, geometric, round, clean, crisp, open.
A clean sans with predominantly geometric construction: round bowls, smooth curves, and straight terminals. Strokes are even and sturdy, with generous counters in letters like O, P, and e, supporting clarity at a range of sizes. Uppercase forms are wide and stable, while the lowercase keeps a straightforward, single-storey a and g and a simple, hooked j descender. Overall spacing appears balanced with a steady rhythm and no calligraphic modulation, giving the design a consistent, engineered feel.
This font performs well in digital UI and product contexts where clean shapes and consistent spacing aid fast scanning. It also suits web and print headings, wayfinding, and straightforward brand applications that call for a modern, unobtrusive sans.
The tone is contemporary and matter-of-fact, with a friendly approachability coming from its rounded shapes and open apertures. It feels functional rather than expressive, lending a dependable, everyday voice suited to interface and brand systems that need clarity without sharpness.
The design appears intended as a versatile, general-purpose sans that prioritizes clarity, consistency, and a modern geometric character. Its restrained detailing and open forms suggest a focus on legibility and broad usability across screens and print.
Figures are plain and sturdy, with clear differentiation and minimal ornament. Diacritics and punctuation in the sample text read cleanly, and the ampersand is compact and utilitarian, matching the font’s overall restraint.