Sans Normal Nalev 3 is a very bold, wide, low contrast, upright, normal x-height font visually similar to 'Nuber Next' by The Northern Block, 'Kommon Grotesk' by TypeK, and 'Artico' by cretype (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, punchy, friendly, sporty, modern, display impact, brand clarity, modern simplicity, approachable tone, blocky, rounded, compact, soft-cornered, high-impact.
A heavy, geometric sans with broad proportions and tightly enclosed counters. Curves are built from near-circular forms with smooth joins, while terminals and corners read as subtly softened rather than sharp. The overall rhythm is dense and compact, with generous stroke thickness that reduces interior space in letters like a, e, s, and 8. Diagonals (V, W, X, Y) are sturdy and stable, and the numerals match the letters in weight and width for a unified, billboard-ready texture.
Best suited to large-size applications where weight and breadth can do the work: headlines, posters, storefront and wayfinding, bold UI headers, and packaging. It also works well for short statements and logos where a compact, high-impact silhouette is desired; for longer passages, it benefits from ample leading and careful tracking.
The tone is bold and upbeat, projecting confidence and approachability at the same time. Its rounded geometry and compact counters give it a friendly, contemporary feel, while the sheer mass of the strokes adds urgency and impact. The result sits comfortably in energetic, attention-seeking branding without feeling aggressive.
The design appears intended as a modern, high-impact sans for display settings, prioritizing strong silhouettes and simple, rounded construction. Its consistent, compact forms suggest a goal of producing a confident typographic voice that remains friendly and legible at a glance.
Uppercase forms read especially solid and uniform, with round characters (O, Q) appearing strongly circular. The lowercase leans toward single-storey, simplified shapes (notably a and g), reinforcing a geometric, contemporary voice. In text, the weight creates a dark typographic color, making spacing and line breaks important for comfortable reading.