Print Hidur 4 is a very bold, normal width, medium contrast, upright, normal x-height font visually similar to 'Kelima Vintage' by Attract Studio (names referenced only for comparison).
Keywords: posters, headlines, packaging, logos, signage, playful, retro, chunky, whimsical, friendly, attention-grabbing, novelty, handmade feel, vintage flair, rounded, puffy, blobby, soft-edged, bouncy.
A heavy, soft-shouldered display face with inflated, rounded forms and irregular, hand-shaped contours. Strokes are dense and compact, with small ink-trap-like notches and pinched joins that create a carved, slightly uneven silhouette. Counters tend to be small and sometimes asymmetrical, emphasizing mass over openness, while terminals are broadly rounded or subtly flared. Overall spacing and rhythm feel lively and slightly unpredictable, reinforcing the drawn, tactile character.
Best suited to high-impact display work such as posters, headlines, event graphics, playful branding, packaging, and short-form signage where its bold silhouette can dominate the page. It also works well for kid-friendly or novelty-themed projects, especially when given extra letterspacing for clarity.
The tone is exuberant and nostalgic, with a cartoonish warmth that reads as approachable rather than formal. Its puffy shapes and wobbly edges convey humor and a handmade charm, evoking vintage novelty lettering and playful signage.
The design appears intended to deliver maximum presence with a hand-drawn, novelty feel—prioritizing personality, weight, and a soft, sculpted silhouette over typographic neutrality or long-form readability.
At text sizes the dark color and tight counters can cause letters to visually merge, especially in dense words, so it benefits from generous tracking and short line lengths. The figures and lowercase maintain the same bulbous, sculpted texture, keeping a consistent voice across headings and punchy callouts.