Sans Normal Utdeg 3 is a bold, very narrow, low contrast, italic, tall x-height font.
Keywords: headlines, posters, sports branding, packaging, signage, sporty, energetic, punchy, retro, space saving, high impact, speed, display emphasis, condensed, slanted, tight, upright terminals, compact counters.
A condensed, right-slanted sans with compact proportions and dense spacing. Strokes are solid and steady with minimal modulation, producing a strong, uniform color in text. Curves are slightly squashed into narrow ovals (notably in C/O/Q and numerals), while verticals and diagonals feel brisk and forward-leaning. Terminals are clean and mostly straight, with counters kept tight and apertures relatively small, reinforcing a compact, high-impact silhouette.
Best suited to headlines and short bursts of text where a condensed, forward-leaning voice helps maximize impact in limited horizontal space. It can work well for sports branding, promotional posters, labels/packaging, and attention-grabbing signage; for longer passages it benefits from generous line spacing due to its dense texture.
The overall tone is fast, assertive, and sporty, with a classic display-italic energy that suggests motion and urgency. Its narrow build and strong weight give it a poster-like presence that reads as confident and direct.
The design appears intended as a space-efficient, high-energy display italic: compact letterforms, tight counters, and strong weight combine to deliver urgency and visual punch while remaining clean and sans-driven.
Uppercase forms are especially compact, with a streamlined, sign-painter/scoreboard feel in the way curves are tightened and diagonals are emphasized. In running text, the combination of narrow widths and firm stroke weight creates a strong rhythm and makes word shapes feel tall and compressed.