Slab Square Ponu 3 is a bold, narrow, low contrast, upright, normal x-height font visually similar to 'MARLIN' by Komet & Flicker and 'Kiner' by Yock Mercado (names referenced only for comparison).
Keywords: headlines, posters, sports branding, packaging, signage, industrial, athletic, vintage, authoritative, utilitarian, impact, compactness, sturdiness, heritage feel, signage clarity, octagonal, condensed, blocky, bracketless, squared.
A condensed, block-driven slab serif with heavy strokes and crisp, squared-off detailing. Many curves are treated with faceted, octagonal construction, producing angular bowls and corners that read sharply at display sizes. Serifs are short and sturdy with flat terminals, and joins stay clean and minimally bracketed, keeping the texture tight and uniform. Counters are compact and rectangular-leaning, with consistent stroke weight and clear, punchy numerals.
Best suited to headlines, posters, and large-scale typography where its angular construction and heavy slabs can project impact. It also fits sports branding, heritage-inspired packaging, labels, and bold signage systems that benefit from compact width and high visual authority.
The overall tone is firm and no-nonsense, with a rugged, industrial character that also nods to traditional athletic and collegiate lettering. Its faceted geometry and stout slabs create a sense of strength, permanence, and straightforward clarity.
The design appears intended to deliver maximum presence in a tight horizontal footprint, using squared slabs and faceted curves to keep forms sturdy and reproducible. It prioritizes strong silhouettes and a consistent, workmanlike texture for emphatic display communication.
The condensed proportions and tight interior spaces produce dense word shapes, while the angular rounding helps maintain distinct silhouettes across similar forms. Capitals feel especially emblematic and sign-like; lowercase retains a structured, engineered rhythm rather than calligraphic softness.