Slab Contrasted Lemy 3 is a very bold, normal width, medium contrast, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, branding, confident, retro, punchy, friendly, sturdy, impact, headline focus, vintage cue, stability, approachability, blocky, bracketless, rounded, compact, inky.
A heavy, slab-serif design with thick, rectangular serifs and broadly rounded interior curves. The strokes show clear, controlled contrast: verticals feel weighty while joins and some horizontals taper slightly, keeping counters open despite the mass. Terminals are mostly blunt and squared, and the serifs read as bold “platforms,” creating a strong baseline and a compact, poster-like rhythm. Lowercase forms are robust and simple, with single-storey a and g, and the numerals are wide and emphatic with sturdy tops and feet.
Best suited to display settings where its slabs and dense color can do the work: headlines, editorial openers, posters, labels, packaging, and storefront-style signage. It can also function for short subheads or callouts in layouts that need a confident, high-contrast typographic anchor.
The overall tone is assertive and upbeat, combining a classic, vintage sign-painting sensibility with a modern, no-nonsense weight. Its thick slabs and round counters give it a friendly, approachable feel while still projecting authority and impact.
The design appears intended to deliver maximum impact with a familiar slab-serif voice—bold, legible at display sizes, and visually stable. Its rounded counters and straightforward lowercase suggest an aim toward approachable branding and attention-grabbing messaging rather than delicate, long-form text.
In text, the pronounced slab structure creates a strong horizontal emphasis and a steady, marching texture. The heavy weight and squared details can visually “fill in” at smaller sizes, but the counters remain comparatively generous for the style, supporting short bursts of reading.