Sans Normal Gomas 7 is a light, normal width, low contrast, italic, normal x-height font.
Keywords: ui text, editorial, branding, marketing, captions, clean, modern, friendly, casual, readability, modernity, approachability, emphasis, monoline, humanist, open apertures, rounded terminals, airy spacing.
This is a slanted, monoline sans with smooth curves, open counters, and gently rounded stroke endings. Uppercase forms are straightforward and geometric-leaning, while the lowercase adds a more humanist rhythm with single-storey shapes (notably the a and g) and soft joins. The letterforms keep a consistent stroke weight and avoid sharp, fussy details, producing an even texture in both the grid and paragraph setting. Numerals follow the same simple, rounded construction, with clear, open shapes suited to continuous reading.
It works well for user interfaces, product copy, and editorial layouts where a clean italic voice is needed for emphasis or a lighter tone. The clear lowercase and uncomplicated numerals also make it suitable for captions, pull quotes, and brand systems that want a friendly, modern sans without decorative distraction.
The overall tone is contemporary and approachable, with a relaxed, informal slant that feels active without becoming aggressive. Its simplicity and open forms give it a friendly, utilitarian character that reads as modern and unobtrusive.
The design appears intended as a versatile italic sans for everyday typography, balancing geometric simplicity with humanist readability. It emphasizes clarity, smooth curvature, and consistent rhythm to remain legible while adding a subtle sense of motion and informality.
Curves are prominent across the design (C, G, O, e), and the slant is consistent across capitals, lowercase, and figures, creating a cohesive forward motion. Spacing appears generous enough to keep small joins and diagonals from clogging, helping maintain clarity in longer lines of text.