Sans Superellipse Maduf 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Korolev Rounded' by Device, 'Grupi Sans' by Dikas Studio, 'MVB Diazo' by MVB, and 'Hockeynight Sans' by XTOPH (names referenced only for comparison).
Keywords: headlines, logos, packaging, posters, kids media, playful, chunky, friendly, retro, cartoon, attention grab, friendly tone, retro display, soft geometry, brand personality, rounded, blobby, soft, compact, bouncy.
A heavy, soft-edged sans with rounded-rectangle construction and generously radiused corners throughout. Strokes are thick and largely uniform, producing dense counters and small apertures, with terminals that look padded rather than cut sharply. Curves and straight segments blend into each other, and many joins are smoothed, giving letters a slightly “melted” silhouette. Uppercase forms feel compact and blocky, while lowercase introduces more idiosyncratic, hand-drawn-like shapes (notably in a, g, r, and t), creating an uneven, lively rhythm in text.
Well-suited for bold headlines, logo wordmarks, packaging, stickers, posters, and playful editorial callouts where a friendly, chunky voice is desirable. It also works for children’s or entertainment-oriented media and for high-impact signage, especially when set with ample spacing and comfortable line breaks.
The overall tone is cheerful and approachable, with a toy-like, comic warmth that reads as informal and attention-grabbing. Its rounded massing and bouncy shapes lend a nostalgic, retro display feel while staying simple and bold enough to feel contemporary in playful branding.
The design appears intended to deliver maximum visual weight with a soft, rounded personality, using superellipse-like shapes to create a cohesive “puffy” texture across the alphabet and numerals. It prioritizes charm and immediate recognition over neutral readability, targeting expressive display typography.
Because the design is extremely weighty with tight internal spaces, it reads best at larger sizes where counters and punctuation can breathe. The font maintains a consistent soft geometry across letters and figures, supporting cohesive headlines and short statements rather than dense passages.