Sans Normal Viguy 1 is a bold, normal width, low contrast, italic, normal x-height font visually similar to 'European Sans Pro' and 'European Soft Pro' by Bülent Yüksel, 'Glimp' by OneSevenPointFive, 'Neue Rational Narrow' by René Bieder, and 'Core Sans E' by S-Core (names referenced only for comparison).
Keywords: headlines, posters, branding, sportswear, advertising, sporty, confident, modern, energetic, friendly, impact, motion, clarity, approachability, rounded, slanted, geometric, chunky, compact.
A heavy, right-slanted sans with smooth, rounded terminals and broadly geometric construction. Curves are full and even, with minimal stroke modulation and a steady rhythm across the set. Counters are relatively tight for the weight, and joins are clean and compact, giving letters a dense, punchy silhouette. Diagonals and angled strokes (as in A, K, V, W, X, Y) feel brisk and streamlined, while bowls and rounds (O, Q, a, b, p) stay simple and solid.
Best suited to headlines and short-to-medium display text where a strong, energetic voice is needed—such as posters, campaign graphics, brand marks, packaging callouts, and sports or lifestyle branding. It can also work for UI highlights or section headers when a bold, forward-leaning emphasis is desired.
The overall tone is assertive and upbeat, combining a sporty forward lean with a friendly softness from the rounded corners. It reads as contemporary and approachable rather than formal, with a strong headline presence and a sense of motion.
The design appears intended to deliver a contemporary, motion-driven sans that stays friendly and clear through rounded details and simplified geometry. It prioritizes impact and quick recognition, aiming for strong presence in promotional and branding contexts without feeling sharp or aggressive.
In the text sample, the spacing and letterfit appear tuned for display readability, with consistent color and few visual hotspots. The italic angle is pronounced enough to signal emphasis, yet the shapes remain stable and uncluttered, helping it stay legible at larger sizes.