Sans Normal Relid 2 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Dexa Pro' by Artegra, 'Mazot' and 'Salda' by Hurufatfont, 'News Gothic' by Linotype, and 'MVB Embarcadero' by MVB (names referenced only for comparison).
Keywords: headlines, posters, packaging, branding, signage, friendly, approachable, playful, modern, confident, approachability, impact, clarity, casual tone, rounded, soft corners, bulky, compact, informal.
A heavy, rounded sans with softly blunted corners and smooth, continuous curves. Stroke joins are gentle and the overall modulation is minimal, producing an even, solid texture. Proportions feel compact with generous counters and rounded terminals, while curves are emphasized over sharp geometry (notably in bowls and shoulders). The numerals match the letterforms with the same softened, sturdy construction and clear, simplified shapes.
Best suited to display applications such as headlines, posters, and packaging where its rounded weight and compact rhythm can carry personality and punch. It can also work for short UI labels, badges, and signage where an approachable tone and quick recognition are more important than long-form reading comfort.
The font reads as warm and personable, with a slightly playful, casual tone. Its thick, cushioned forms feel welcoming rather than technical, projecting a friendly confidence that suits informal messaging and upbeat branding.
The design appears intended to deliver a bold, friendly sans voice by combining substantial strokes with rounded construction and softened corners. It prioritizes impact, legibility, and an inviting feel, aiming for contemporary everyday use rather than formal or austere typography.
Spacing and color appear consistent, creating a strong, steady rhythm in text. Some forms lean toward simplified, chunky silhouettes, which favors impact and clarity over delicate detail at smaller sizes.