Slab Contrasted Howe 9 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: headlines, posters, sports branding, packaging, logos, sporty, rugged, energetic, retro, assertive, impact, athletic tone, display emphasis, vintage signage, bold branding, slab serif, blocky, chamfered, bracketless, compact counters.
A heavy, right-leaning slab-serif with broad proportions and tightly controlled counters. Strokes are sturdy and mostly uniform, with minimal modulation, and terminals often end in squared-off slabs with chamfered corners that give the outlines a machined, cut-in feel. The uppercase is tall and blocky with flattened curves and angular joins, while the lowercase keeps simple, robust forms and a workmanlike rhythm. Numerals are equally massive and squared, designed to hold their shape at large sizes.
Best suited to headlines, posters, branding, and packaging where a strong, compact texture and energetic slant help text stand out. It can work for short bursts of copy, labels, and badge-style layouts, especially in sports, automotive, or rugged lifestyle contexts.
The overall tone is bold, sporty, and rugged, with a retro athletic flavor. Its strong silhouettes and brisk slant convey momentum and impact, reading as confident and attention-grabbing rather than delicate or formal.
The letterforms appear designed to deliver maximum impact with a forward-driving italic stance and slab-serif sturdiness, prioritizing bold presence and legibility at display sizes. The chamfered detailing suggests an intention to evoke vintage athletic and industrial sign aesthetics while staying clean and systematic.
The design leans on crisp angles and slabby terminals to maintain clarity in dense, heavy letterforms, and the punctuation/spacing in the sample suggests it is intended for punchy, headline-like settings where strong texture is desirable.