Sans Faceted Ashe 1 is a very bold, normal width, low contrast, upright, normal x-height font visually similar to 'Midnight Sans' by Colophon Foundry, 'Geogrotesque Sharp' by Emtype Foundry, and 'Hype vol 2' by Positype (names referenced only for comparison).
Keywords: sports branding, posters, headlines, signage, merchandise, athletic, industrial, arcade, tough, retro, impact, ruggedness, signage clarity, geometric styling, brand stamp, octagonal, chamfered, blocky, angular, compact.
A heavy, block-built display face with sharply chamfered corners and faceted, near-octagonal curves. Strokes stay uniform with minimal contrast, producing dense counters and a compact, emphatic silhouette. Joins and terminals are decisively clipped rather than rounded, and many letters (like O/C/G/S) resolve as planar polygons, giving the set a consistent, engineered rhythm. Numerals follow the same hard-edged construction, with strong verticals and broad horizontals that read clearly at large sizes.
Best suited to display work where impact and clarity matter: sports identities, team graphics, bold posters, event headlines, and wayfinding or label-style signage. It also fits merchandise applications (shirts, caps, decals) where chunky, angular letterforms hold up well in simple one-color treatments.
The overall tone is bold and hard-working, leaning into an athletic, industrial, and slightly arcade-like attitude. Its faceted geometry suggests mechanical precision and signage pragmatism rather than softness or elegance, projecting strength and immediacy.
The design appears intended to translate familiar sans structures into a faceted, hard-cornered system that maximizes weight and presence. By replacing curves with planar cuts and keeping strokes uniform, it aims for a rugged, highly reproducible look that stays legible and consistent in bold graphic contexts.
Letterforms feel intentionally “stenciled by facets,” with small apertures and tight internal spaces that emphasize mass. The uppercase set appears more rigid and emblematic, while the lowercase retains the same angular language for a cohesive voice in mixed-case settings.