Sans Normal Atgid 7 is a regular weight, normal width, monoline, upright, normal x-height font visually similar to 'Digital Sans' and 'Digital Sans VF' by Blaze Type (names referenced only for comparison).
Keywords: ui text, body copy, product design, signage, presentations, clean, neutral, modern, friendly, technical, clarity, versatility, system design, neutral branding, readability, geometric, rounded, open, crisp, minimal.
A clean sans with a geometric backbone and softly rounded joins. Strokes appear even and consistent, with circular bowls and smooth curves in C, G, O, and e, paired with straight-sided verticals that keep the rhythm orderly. Counters are generally open and clear, and terminals tend to finish with simple, squared-off cuts rather than tapered or calligraphic endings. The overall spacing reads balanced and calm, with a straightforward, contemporary construction across caps, lowercase, and numerals.
Works well for interface typography, dashboards, and general-purpose editorial text where clean shapes and open counters support continuous reading. The tidy, geometric look also suits product branding systems, wayfinding and signage, and slide decks or documentation that need a modern, uncluttered voice.
The tone is neutral and contemporary, leaning more toward clarity than personality. Rounded forms add a mild friendliness, while the restrained details and steady rhythm give it a practical, tech-adjacent feel. It reads as confident and unobtrusive, suitable for designs that want typography to stay out of the way.
The design intent appears focused on creating a versatile, contemporary sans built from simple geometric shapes, optimized for clarity and broad usability. Its restrained detailing suggests it’s meant to integrate easily into systems and layouts without drawing attention away from content.
Lowercase forms favor simplicity and legibility, with a single-storey a and g and an open e that stays readable at smaller sizes. The numeral set is similarly straightforward, with rounded shapes and clear differentiation between forms. Overall contrast is minimal, emphasizing uniformity and consistency in text.