Serif Normal Usbab 3 is a regular weight, normal width, high contrast, upright, short x-height font.
Keywords: book text, editorial, magazines, invitations, branding, classic, formal, literary, refined, readability, tradition, elegance, heritage, bracketed, ball terminals, calligraphic, oldstyle figures, transitional.
A crisp, high-contrast serif with finely tapered hairlines, fuller verticals, and clearly bracketed serifs. The letterforms feel traditionally proportioned with relatively small lowercase and a modest x-height, giving the page a dignified, airy rhythm. Curves are smooth and controlled, with occasional calligraphic inflections and subtle swelling through strokes; terminals often finish in small balls or pointed teardrops. Numerals appear oldstyle (text figures), varying in height and alignment, reinforcing the bookish, classical texture.
Well suited to book and long-form editorial typography where a classical serif texture is desired, especially in print-like layouts. It can also serve for magazine headlines, pull quotes, invitations, and heritage-leaning branding where refined contrast and traditional detailing add gravitas.
The overall tone is traditional and cultivated, with a slightly decorative, historical flavor. It reads as confident and authoritative rather than casual, lending an elegant, literary voice to headlines and text alike.
The design appears intended to evoke conventional literary serifs with a touch of calligraphic ornamentation—balancing readability with elegant, characterful details for refined publishing and formal communication.
Wide capitals and open counters help prevent the high contrast from feeling brittle, while details like the stylized Q tail and the lively, slightly quirky stroke endings add personality without pushing into novelty. Spacing and proportions suggest a comfortable reading color at moderate sizes, with details that become more prominent as size increases.