Sans Normal Admoj 6 is a regular weight, wide, low contrast, italic, normal x-height font visually similar to 'Gimbal Grotesque' by AVP, 'FS Hackney' by Fontsmith, 'Riveta' by JCFonts, 'Golca' by Pepper Type, 'Clear Sans' by Positype, 'Elioth' by Soerat Company, and 'Sans Beam' by Stawix (names referenced only for comparison).
Keywords: ui labels, branding, headlines, posters, wayfinding, clean, technical, modern, neutral, efficient, clarity, modernization, emphasis, utility, systematic, oblique, monoline, open apertures, rounded terminals, large counters.
A slanted, monoline sans with open, rounded forms and a steady rhythm. Curves are built from smooth circular/elliptical geometry with generous counters in letters like O, C, and e, while straight strokes stay crisp and even. Terminals are predominantly clean and slightly rounded, and overall proportions feel horizontally expansive with comfortable internal spacing and clear, uncluttered joins.
It suits interface labels, dashboards, and short-to-medium text where a clean oblique sans can add emphasis without decorative complexity. The wide, open letterforms also work well for headlines, signage, and brand systems that need a modern, streamlined voice.
The tone is modern and functional, projecting clarity and speed rather than personality-heavy expression. Its oblique stance adds motion and a lightly dynamic feel while remaining restrained and professional.
The design appears aimed at a contemporary oblique sans optimized for clarity and consistency: simple geometric construction, even stroke weight, and open counters that keep words readable at a range of sizes while conveying a brisk, modern cadence.
Capitals are compact and straightforward, with simple diagonal construction in K, V, W, X, and Z. The lowercase shows a single-storey a and g, contributing to an approachable, contemporary texture. Numerals follow the same open, monoline logic with smooth curves and simple diagonals.