Sans Normal Ulmav 4 is a regular weight, very narrow, low contrast, upright, short x-height font.
Keywords: posters, headlines, book covers, packaging, branding, quirky, playful, handmade, whimsical, casual, handmade feel, friendly tone, compact display, quirky identity, condensed, tall, bouncy, rounded, irregular.
A tall, condensed sans with narrow proportions and softly rounded terminals. Strokes are mostly monoline with gentle, slightly wobbly edges and subtle asymmetries that create a hand-drawn rhythm. Curves (C, O, S) are oval and upright, while verticals dominate many forms, giving the alphabet a lanky silhouette. Spacing appears a bit uneven by design, and several letters show small idiosyncrasies—like simplified bowls and slightly quirky joins—that keep the texture lively in text.
Best suited for headlines, posters, short blurbs, and display copy where its quirky rhythm can be a feature. It can work well for packaging, playful branding, and editorial titles that benefit from a casual, hand-rendered feel, especially in medium-to-large sizes.
The overall tone is friendly and informal, with a lightly eccentric, homemade character. Its narrow, elongated shapes feel animated and a bit mischievous, suggesting a conversational, approachable voice rather than a strict corporate one.
The design appears intended to provide a compact, space-saving display sans with a deliberately handcrafted personality. Rather than aiming for geometric precision, it prioritizes charm, individuality, and a distinctive vertical presence in layout.
In continuous reading, the condensed structure and short lowercase proportions create a tight, vertical color, with distinctive shapes helping differentiation. The numerals follow the same tall, narrow logic and read as stylistically consistent with the letters.