Sans Normal Ninaj 3 is a very bold, wide, low contrast, upright, tall x-height font visually similar to 'Maison Neue' by Milieu Grotesque, 'NeoGram' by The Northern Block, and 'Montilla Extended' by Zafara Studios (names referenced only for comparison).
Keywords: headlines, posters, branding, packaging, signage, confident, modern, friendly, punchy, direct, high impact, approachability, clarity, brand presence, rounded, geometric, compact, sturdy, clean.
A heavy, rounded sans with broad proportions and a dense, even color. Strokes are uniform and largely monolinear, with generous curves and softly squared terminals that keep the texture smooth at display sizes. Counters are relatively tight in letters like a, e, and s, while round forms (o, O, 8) stay clean and stable with near-circular geometry. The lowercase shows a large x-height and short extenders; apertures are moderately open, and joins in forms like m, n, and h are robust, emphasizing solidity and legibility.
Best suited to large-scale typography such as headlines, posters, logo wordmarks, packaging, and bold UI moments where high impact is needed. It will also work for short blocks of text (calls to action, labels, navigation) when set with comfortable tracking to avoid a congested feel.
The overall tone is bold and contemporary, projecting confidence and straightforwardness without feeling harsh. Its rounded geometry adds an approachable, friendly edge, making it feel suited to upbeat, modern branding and attention-grabbing messaging.
The design appears intended to deliver maximum impact with a clean, geometric voice, combining strong weight and broad shapes with softened curves for approachability. It prioritizes a consistent, modern silhouette and a solid typographic color that holds up well in prominent display settings.
Capitals are simple and architectural, with strong horizontal emphasis in E/F/T and clean diagonals in A/V/W/X. The figures are thick and poster-ready, with a particularly weighty, graphic presence in 4, 5, and 7; the 8 and 9 lean into round, closed shapes that reinforce the font’s compact, sturdy rhythm.