Sans Normal Wadan 3 is a regular weight, normal width, medium contrast, upright, normal x-height font visually similar to 'KhaoSans' by TypeK (names referenced only for comparison).
Keywords: ui text, branding, packaging, signage, editorial, friendly, modern, casual, approachable, clean, approachability, legibility, modern versatility, softened tone, rounded, soft terminals, open apertures, humanist, even rhythm.
This typeface is a rounded, low-stress sans with soft, slightly bulbous terminals and subtly tapered joins. Curves are generous and circular, while vertical strokes remain steady and straight, producing a calm, even texture in text. Counters are open and clear (notably in forms like c, e, and s), and the lowercase shows a single-storey a and g with compact bowls. Capitals are simple and sturdy with gentle rounding at corners, and the numerals are friendly and legible, with smooth, continuous curves and minimal angularity.
It works well for user interfaces and product experiences where a friendly, non-intimidating tone is needed, while remaining readable at typical text sizes. The rounded forms also suit branding, packaging, and signage that benefit from a softer, approachable personality, and it can serve as a clean editorial sans for short-to-medium passages.
The overall tone is warm and approachable, leaning contemporary rather than geometric-cold. Its softened endings and rounded forms give it a personable, informal voice that still reads as tidy and professional.
The design appears intended to deliver a contemporary sans that prioritizes approachability and easy reading through rounded terminals, open counters, and restrained detailing. It aims to feel modern and versatile without becoming sterile, offering a relaxed texture that holds up in both display and text settings.
Text samples show stable spacing and a consistent rhythm across mixed case, with punctuation and shapes that avoid sharp detailing. The design favors clarity and friendliness over strict geometric construction, making it feel human and conversational.