Sans Superellipse Pegev 3 is a bold, normal width, low contrast, upright, normal x-height font visually similar to 'Whitney' by Hoefler & Co., 'CamingoDos SemiCondensed' by Jan Fromm, 'Plantago' by Schriftlabor, and 'Ardoise Std' by Typofonderie (names referenced only for comparison).
Keywords: headlines, posters, packaging, signage, branding, friendly, sturdy, retro, utilitarian, approachable, impact, approachability, clarity, modernization, brand tone, rounded, soft corners, compact, blocky, punchy.
A compact, heavy sans with softly rounded corners and squarish, superellipse-like bowls. Strokes are consistently thick with minimal modulation, giving a dense color on the page and a stable, even rhythm in text. Curves tend toward rounded-rectangle geometry rather than true circles, while joins and terminals stay blunt and simplified for clarity. Counters are relatively tight, and the overall proportions feel slightly condensed in many letters, emphasizing solidity over airiness.
Best suited to display roles where strong presence and quick recognition matter, such as headlines, posters, packaging, and wayfinding. It can work for short blocks of text in UI labels or captions when a bold, friendly voice is desired, but the dense counters suggest more comfortable performance at larger sizes.
The tone is friendly and robust, with a casual, slightly retro practicality. Its rounded geometry softens the weight, keeping the voice approachable while still feeling assertive and attention-getting. Overall it reads as straightforward and dependable rather than delicate or formal.
Likely intended as a modern, rounded-rectilinear workhorse for impactful typography—pairing heavy, simplified forms with softened geometry to stay approachable. The consistent stroke system and compact proportions suggest an emphasis on legibility and reproducible shapes across print and screen contexts.
The design balances squareness and roundness: straight stems and flat horizontals are paired with softened corners and broad bowls, producing a chunky, signage-like presence. Numerals share the same compact, sturdy construction and maintain strong visual consistency with the letters.