Slab Square Simy 15 is a bold, normal width, monoline, upright, normal x-height font.
Keywords: headlines, posters, packaging, signage, logos, industrial, workwear, editorial, nostalgic, sturdy, impact, legibility, ruggedness, heritage, blocky, bracketless, square-cut, heavy, high-contrast-in-color.
A robust slab-serif design with heavy, monoline strokes and square-cut terminals that keep edges crisp and mechanical. Counters are relatively open for a bold face, while joins and corners read firm and geometric, giving letters a compact, planted stance. The capitals feel broad-shouldered and stable, and the lowercase maintains a consistent rhythm with straightforward bowls and short, sturdy serifs. Numerals match the overall heft, with simple, block-like forms that hold up well at display sizes.
Best suited for headlines, posters, labels, and branding where a sturdy, high-impact serif is needed. It also works well for packaging and signage systems that benefit from clear, blocky letterforms and strong baseline structure, especially at medium to large sizes.
The overall tone is confident and utilitarian, with an industrial, workmanlike presence that nods to vintage printing and signage. Its strong slabs and blunt endings convey reliability and authority, making the voice feel assertive rather than delicate or refined.
The design appears intended to deliver a bold, dependable slab-serif voice with a practical, print-forward feel—optimized for attention, legibility, and a no-nonsense graphic presence.
Spacing appears even and the heavy serifs create a clear baseline and capline, producing a strong horizontal emphasis in text. The square terminals and minimal modulation help preserve clarity in dense settings, though the weight naturally pushes it toward headline and impact-driven use.