Sans Superellipse Kufy 7 is a bold, very wide, low contrast, upright, normal x-height font visually similar to 'Miura' by DSType, 'Matrice' by Studio Sun, and 'Makro' by Tokotype (names referenced only for comparison).
Keywords: headlines, logos, branding, posters, product ui, futuristic, tech, industrial, sporty, confident, modern branding, tech aesthetic, impact display, geometric clarity, rounded corners, squared bowls, soft geometry, closed apertures, compact counters.
A heavy, geometric sans built from rounded-rectangle and superellipse forms, with consistently softened corners and broad, stable strokes. Round characters lean squarish rather than circular, producing compact counters and a tight, engineered feel in letters like O, C, and e. Terminals are mostly straight and blunt, and joins are clean, yielding a solid, blocky rhythm. The lowercase shows single-storey a and g, a squared, flat-topped feel in several bowls, and a generally uniform, modular construction across letters and numerals.
Works best for headlines, logos, and brand marks where its wide, blocky shapes can read as intentional and distinctive. It also suits product and interface titling, packaging, and poster work that benefits from a modern, engineered aesthetic and strong silhouette.
The overall tone is modern and purposeful, with a distinctly tech-forward and industrial voice. Its softened geometry keeps the bold presence from feeling harsh, giving it a friendly-but-assertive character suited to contemporary branding.
The design appears intended to deliver a contemporary geometric voice built on softened rectangular curves—combining a sturdy, high-impact presence with approachable rounding for modern identity and display use.
Apertures tend to run on the closed side, and the squarish curves create dense interior spaces at smaller sizes. The digit set matches the same rounded-rect geometry, maintaining a consistent, display-oriented texture in headlines and short bursts of text.