Sans Superellipse Abked 7 is a bold, normal width, low contrast, upright, normal x-height font.
Keywords: display, posters, branding, signage, headlines, techy, retro, industrial, modular, friendly, distinctive geometry, display impact, industrial clarity, modern voice, compact rhythm, rounded, boxy, squared, monoline, condensed caps.
A monoline sans with a distinctive superellipse construction: rounds are built from rounded-rectangle curves and straight vertical sides, creating boxy counters and softened corners. Uppercase forms run relatively narrow with tall, even stems and small apertures, while lowercase is more open and utilitarian, with single-storey a and g and compact bowls. Terminals are predominantly flat and squared-off, and curves connect with consistent radii, producing a highly regular rhythm. Numerals follow the same geometry, with squared rounds and a sturdy, signage-like presence.
Best suited for display typography where its superelliptical construction is clearly visible—headlines, posters, packaging, and brand marks with a modern/tech or retro-industrial brief. It can work for short UI labels or wayfinding-style signage, especially where a compact, sturdy rhythm is desired.
The overall tone is modern and technical with a clear retro-futurist edge, evoking digital display lettering and mid-century industrial graphics. Its rounded corners keep it approachable, but the rigid, modular geometry reads engineered and purposeful.
The design appears intended to merge a clean sans structure with a modular, rounded-rectangle geometry, prioritizing a distinctive silhouette and consistent construction over conventional neo-grotesque neutrality. It aims to read contemporary and functional while offering a recognizable, slightly futuristic character.
Distinctive identifying traits include the squared-round O/0 shapes, the arched, narrow uppercase A, and the generally condensed feel of the capitals compared with the more generous lowercase. At text sizes the strong vertical emphasis and tight apertures can make it feel compact, while at larger sizes the geometric quirks become a key part of the voice.