Sans Superellipse Kege 7 is a very bold, wide, low contrast, italic, normal x-height font.
Keywords: sports branding, headlines, posters, gaming ui, tech packaging, sporty, futuristic, aggressive, technical, energetic, speed cue, impact display, modern branding, tech styling, oblique, squared, rounded, extended, compact counters.
A heavy, forward-slanted sans with rounded-rectangle construction and tightly controlled, low-contrast strokes. Corners are softened rather than fully circular, giving bowls and counters a superelliptical feel, while terminals tend to be clean and clipped. The proportions read extended with strong horizontal presence, and many letters show purposeful cut-ins and apertures that keep counters open under the dense weight. Overall rhythm is fast and streamlined, with consistent geometry across uppercase, lowercase, and numerals.
Best suited to short, high-impact settings such as sports and esports identities, product branding, promotional headlines, posters, and tech or automotive-themed graphics. It can also work for UI labels or interface-style titling where a fast, compact, high-contrast-in-shape (not stroke) silhouette helps text pop.
The tone is assertive and speed-oriented, evoking motorsport, performance gear, and sci‑fi interfaces. Its oblique stance and blocky rounded forms project momentum and confidence, with a distinctly modern, engineered attitude.
The font appears designed to deliver a sense of speed and modernity through an oblique posture, extended proportions, and rounded-rectangular geometry. Its consistent, engineered construction suggests an emphasis on bold display communication and brand-forward distinctiveness rather than long-form reading.
The design relies on angular joins and controlled rounding, producing crisp silhouettes at display sizes. Letterforms are stylized enough to feel branded, with distinctive shapes in forms like the single-storey lowercase and the sharply constructed diagonals, contributing to a custom, logo-ready voice.