Serif Normal Orbi 7 is a bold, normal width, high contrast, upright, normal x-height font.
Keywords: headlines, book covers, magazines, posters, branding, editorial, traditional, authoritative, formal, dramatic, classic text feel, editorial impact, timeless authority, distinctive texture, bracketed serifs, wedge terminals, ball terminals, beaked terminals, vertical stress.
A robust serif with pronounced thick–thin modulation and a steady, upright posture. Serifs are clearly bracketed and often wedge-like, giving joins a sculpted, carved feel, while curves show a vertical stress that reinforces a classic text rhythm. The lowercase is compact with sturdy stems and rounded bowls, and several letters feature distinctive terminals—such as ball-ended forms on the g and y and beaked details on characters like f and r—adding texture without becoming ornamental. Figures are weighty and oldstyle-leaning in feel, with varied shapes and strong contrast that reads well at larger sizes.
Performs best in display and editorial contexts such as headlines, deck text, magazine titles, and book covers where its contrast and sculpted serifs can be appreciated. It can also support brand marks and packaging that aim for a traditional, established voice, particularly at medium to large sizes.
The overall tone is classic and editorial, projecting authority and tradition with a slightly dramatic, old-world finish. It feels suited to content that benefits from gravitas—confident, formal, and composed rather than casual or minimal.
The font appears intended as a conventional serif with heightened contrast and expressive terminals, designed to deliver a classic reading rhythm while adding enough distinctive detail to stand out in titling and editorial typography.
The design’s visual color is dense and emphatic, with compact counters and assertive serifs that create a strong page presence. Terminal variety (balls, beaks, and wedges) contributes to a lively texture across words, especially in mixed-case settings.