Sans Normal Mykem 8 is a very bold, wide, low contrast, upright, normal x-height font.
Keywords: headlines, posters, branding, packaging, signage, bold, friendly, playful, confident, modern, impact, approachability, simplicity, modernity, rounded, heavy, soft corners, compact apertures, high impact.
A heavy, rounded sans with broad proportions and dense, even strokes. Curves are smooth and generously radiused, while terminals are blunt and clean, giving the letters a solid, blocky silhouette without sharp tension. Counters are relatively small and apertures are fairly closed, which increases color and makes the face read as a single, strong mass in text. The lowercase shows single-storey forms (notably the a and g), reinforcing a simplified, contemporary construction and a cohesive rhythm across letters and numerals.
Best suited to headlines, punchy subheads, logos, and short statements where maximum impact and a friendly tone are needed. It can work well for packaging, event graphics, and bold interface moments (buttons, labels, hero text), especially when set with generous spacing and ample size.
The overall tone is upbeat and approachable, combining a soft, rounded feel with assertive weight. It reads as confident and energetic rather than formal, with a slightly playful, poster-forward personality that stays clean and modern.
The design appears intended to deliver a high-impact sans that feels modern and approachable, using rounded geometry and simplified lowercase structures to keep the voice friendly while maintaining strong visual authority.
The heavy weight and tight internal spaces make the design most comfortable at larger sizes, where the rounded detailing and simplified forms remain clear. In longer passages the strong black density can dominate, but it performs well when used to create emphasis and presence.